NSW Tourism Gets a $6.5M Boost


New tourism funding announced for NSW

The NSW Government has today announced a $6.5 million boost for the New South Wales visitor economy through two new industry support and marketing programs.

Applications are open for the $5.5 million Business Events Industry Support package and $1 million Tourism Industry Marketing Support package through the NSW Government’s tourism and major events agency Destination NSW and Sydney’s business events bidding specialists BESydney

The programs are part of the NSW Government’s Tourism Support Package and include: 

Kickstart 2021 Sydney Business Events Fund
$4 million in funding administered by BESydney in conjunction with Destination NSW. Grants of up to $45,000 for one-day events and up to $90,000 for two-day events in Greater Sydney, Newcastle and Wollongong, matched dollar-for-dollar by event organisers.

Regional Business Event Development Fund
$1.5 million for Regional Conferencing to include an additional round of the Regional Business Event Development Fund: up to $15,000 for events with up to 150 delegates, and up to $30,000 for events with more than 150 delegates.
Please see the Meet in NSW website for further details.

Tourism Industry Marketing Support package – grants program
$1 million in funding is available to eligible applicants. Destination NSW will match dollar-for-dollar between $10,000 and $50,000 for operators to deliver marketing activities to promote visitor experiences, attractions, tours and accommodation. For more information please see:

Applications are NOW OPEN and close at 5pm (AEDT) on 13 May 2021.


Interested in Applying?

The team at Destination Sydney Surrounds South is available to assist you with further information about the new tourism funding and if you are interested in applying for funding, we would love to hear from you about your project!
Next steps, once you have downloaded and read the resources available above including full funding guidelines with list of eligible activities, please reach out to DSSS Industry Development Manager, Aaron Matis.

Aaron Matis
Industry Development Manager
[email protected]
0402 324 951